This time we opted for something a little different as the Toyota stand design, in the last Paris motor show, has been brought to our attention. With its interactive visual experience, constant motion and large gesture-controlled surfaces, Toyota’s European motor-show appearance really packs a punch.
The main attractor of Toyota’s stand in Paris was The Dune, a 36 meter LED stage with a bold, simple and minimalistic shape. Below you can see the mood film – designed for a 6624 x 936 Pixel LED – consisting of four chapters: environment, power, purity and innovation.
Created by design-studio Deri Design together with b+s exhibitions from Germany.
Music: Michael Kadelbach
Realization: B+S Exhibitions
Photography: H.G. Esch
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